Thursday, 16 August 2012

Jools Oliver at Mothercare

I've never bought any clothes for Fifi or Arthur from Mothercare, even though my mum swears it was the best shop for baby things in her day. It's never really been on my radar. Until now. Tomorrow sees the launch of Jools Oliver's range, called Little Bird, which combines a nostalgic feel with modern, practical clothing, accessories and bedding.

Jools has harnessed her memories of her own childhood clothes, to create a range that is classic wiht a quirky twist, and with attention to the little details. I am particularly taken with the floral print dress with a peter pan collar and the snowflake jumper for Arthur this winter.

The range also includes some adorable baby clothes and toys, with the same nostalgic feel.

Little Bird at Mothercare, launches in store and online tomorrow, 17th August. Clothing in sizes 0-5 years

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